It is known that several quality and security issues happened in recent years. These inevitably weigh on consumer sentiment. The whole market is in dire need of excellent maternity and baby products. Under this circumstance, the first Maternity and Baby Industry Quality Control Expo 2014 was successfully wrapped up on 22nd July, 2014.
This expo had participants came from related fields like food service industry, textile industry, clothing industry, cartoon culture industry, etc.. Lou Yingcai, the Assistant Dean of Zhejiang Textile Test Institute and General Secretary of Zhejiang Textile Standard Committee also took part in the expo. They gathered to discuss over the improvement and detection of maternity and baby products.
China has become the second largest consumer of maternity and baby products after America. Its market size is expected to reach 2 trillion RMB in 2015. Due to inadequate industry norms, quality and safety incidents of maternity and baby products occurs occasionally, which greatly dampen consumer moral.
With implement of Two Children Allowed Policy, maternity and baby products will be accelerated to integrate into each side of life and production. Thus the quality and security problems in this industry will also be paid with more attention in future.
Maternity and baby products is consistently associated with children’s health, thus the related products, brands and channels should be made to develope with deep cooperation. Enterprises in this field must provide qualified products with favorable price.
What’s more, quality control system in this line should maintain uniformity from raw materials to products, or even consumers. Last but not least, products with low quality must be forbidden to enter into circulation field.
Post: Maternity and Baby Products Require Improvement
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